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Five Steps to Crafting Powerful Medium Stories

A few guidelines to help your stories pop.

Sam Ripples
5 min readAug 25, 2019

Medium is an incredible platform but there are a few rules (that have been spoken by writers greater than me) that following will help to build your fans and your brand.

When I started out on Medium, I simply poured my heart onto the page. I paid no mind to the length of my paragraphs or the placements of my images.

[ I didn’t even realize you could toggle Unsplash directly from a Medium story until a few weeks ago. It made me a lot faster at formatting and making my stories pop. Just click the little + sign that pops up and select the magnifying glass, then search for images.]

Not only that, but curation will open up your work to more eyes than it would otherwise get. If your online circle is small, you won’t be growing very quickly, promoting yourself to the same people over and over again.

If you follow the curation guidelines, you’ll be curated at least 50% of the time, if not more.

I know it’s frustrating when you’re beginning on Medium. It can feel like a slog, like you’re not going anywhere very quickly. But I promise if you put a little bit of extra work into your stories, they will jump off the page and get to more readers than ever. That, in turn, will help…

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Sam Ripples
Sam Ripples

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